Globally emerging Trends in Enterprise Social Networking platforms
31st July 2015Category : ReviewPublished by :J Ranjan Reading Time : 5 Minute News Sourced : Global
It is amazing how trends emerge in the business world. A few years back, no one could have fathomed that enterprise social networking would become an integral part of business communication yet that is exactly the case today. Some of the leading companies in the world are using an enterprise social network to bolster internal communication and ensure they are able to retain employees in the long run. From being considered a fad early on, enterprise social networking has become a need for the businesses of today.
To make the most of this phenomenon, it is important that your business is familiar with the emerging trends in enterprise social networking. Companies are starting to have its own social networks, which have been designed keeping in mind the needs of businesses in the future, including incorporating important elements from the emerging trends in enterprise social networking. Based on our experience and knowledge, here are the most significant emerging trends in enterprise social networking:
·Organizations are flatter than ever. Rather than communication travelling one way only (top to bottom), people working within a company can communicate with each other in an open and friendly way. In fact, employees are encouraged to converse with their superiors regarding any issues they face regarding work. So, the traditional hierarchies prevalent in organizations might be a thing of the past soon.
·Customer service is easier than ever through social networking. Already, over 50% of organizations are handling customer service through social media. With your own enterprise social network, you can ensure your employees have the perfect platform to address customer needs and that too in a matter of minutes, if not seconds.
·Employees are set to become the foremost marketers of the businesses they work for. Since they are encouraged to adopt enterprise social networking, they have a platform to spread word of mouth about the company. Of course, it is a given that the message they deliver is consistent with the company’s brand message.
·The global workforce can become one big team through enterprise social networking. Companies with operations in multiple locations, across continents and oceans, can ensure their employees can connect with each other through enterprise social networking. This way, the company can present a consistent message and a united front to anyone who questions their management of a global workforce.
So, these are some emerging trends in enterprise social networking that we, at contentuals, feel can impact your businesses in the future.